Advertising your business online in Uganda
Create a useful business listing in Uganda, compare a directory with social posts and paid ads, and measure views, link clicks and actual enquiries.
Give people a clear offer, useful photos and a direct contact. Today’s Big Deal provides a public promotional page for a one-time UGX 10,000 fee, without requiring an account or website.
If you sell through a physical shop, WhatsApp or social media, a public listing gives you another place to explain what you offer. It is most useful when someone can understand the service, see relevant work and contact you without a long exchange. This guide explains the listing and how to measure whether promotion is helping.
Make the offer understandable at a glance
Use the name customers recognise, a specific description and your service area. Say who the product or service is for. Avoid a description that only says “best services” or “quality products”; explain what someone can actually buy or ask you to do.
- What you sell or the job you can do.
- The area you serve, or whether it is online.
- Up to five photos that you own or have permission to use.
- A public contact you are ready to respond to.
Create your public listing
Tap Create a post, add your details and choose the category that matches your main offer. You may import available details from a public link and edit them before posting. Choose WhatsApp, Instagram, X, TikTok, YouTube or a public web link as the destination.
Pay the UGX 10,000 listing fee through the supported mobile-money checkout. The post becomes public only after the payment is confirmed. Save the private management link so you can edit the post later; share the public post link with customers.
Understand the listing fee and optional position bid
The listing fee is paid once, with no monthly renewal. Joining without a bid places you at the end of the current board. Your position can move down when another post takes a higher position.
An existing post can take a position by bidding at least UGX 5,000 above its current amount, in UGX 5,000 increments. A new post pays its listing fee plus the position bid together in one checkout. Previous payments are not added to the new bid. Review the total before authorising payment.
Measure enquiries as well as clicks
Views and link clicks appear on your post and currently cover the last 90 days. A view or link click is not a confirmed customer. Keep a separate count of enquiries, quotes, appointments and sales.
Ask new contacts how they found you. If people view the post but do not enquire, review the offer, photos and contact destination. If they enquire but do not buy, review availability, pricing and how you respond before paying for more placement.
Use your public page as one part of discovery
You can share the page in your social bio, WhatsApp status or a message to someone interested in your work. The public pages are built to be accessible to search engines. A published page does not guarantee indexing, rankings, AI recommendations or a fixed number of visitors. Keep the information useful and current.
What each promotion option does
| Option | Suitable for | What to check |
|---|---|---|
| Public directory page | A lasting place to explain your offer and provide a contact. | Accurate details and a working destination. |
| Social post or status | Sharing an update with people using that network. | Clear photos, offer and next step. |
| Paid advertising | Testing a defined audience with a spending limit. | Enquiries and sales against advertising spend. |
| Higher board position | Optional paid placement within Today’s Big Deal. | The new charge, current position and actual response. |
A message you can use
Replace the bracketed details with your own before sharing.
Build an enquiry for your job
Optional. These details stay in your browser; only share them with a provider you choose. Avoid private documents, access codes and medical records.
We offer [product/service] for [type of customer] in [area]. See our photos and details on our Today’s Big Deal page: [public post link]. Contact us through the page to ask about [price/availability/booking].
Common questions
How much does a business listing cost?
The one-time listing fee is UGX 10,000. There is no monthly renewal. An optional position bid is a separate amount; a new post pays the fee and bid together.
Can I list a business with only a WhatsApp number?
Yes. No website or account is required. Add your photos, a description, service area and WhatsApp contact.
Does paying guarantee clients or search traffic?
No. Payment publishes your promotion and can buy an optional position. Views, enquiries, sales, indexing and search recommendations are not guaranteed.
Can I update the post after publishing?
Yes. Keep your private management link safe and use it to edit your details. Posts that break the community rules may be removed after payment.
Useful free tools
Prepare a quote, make a contact link or check your numbers. No signup or payment.
Free UGX invoice generator Free UGX quotation generator Free WhatsApp link and QR generator for Uganda Free profit margin and markup calculatorPrepared with AI assistance and checked against the platform’s features and payment rules. General comparison guidance, not provider reviews. How we prepare our guides and handle corrections.